After a huge so called Google update Penguin 3.0, it is not unnatural that everyone got scared about any kind of link building strategy. But before getting scared we all must know the reasons behind getting hit rather getting afraid.
Things you need to know about so called Penguin 3.0. It is a BIG lie.
I know it sounds crazy. But truth is always hard to believe.
Now a question pops up. WHAT THE HELL happened to all the sites that went down in 1 single day?
It is nothing but the entire data is refreshed by Google of their previous algorithm. It is just the same Penguin 2.1 jar which is shaken by MuttCutt after his vacation.
I know it does not solve our problem. 🙁
Before we continue the discussion, I need to clear a common phrase of SEO: SEO is long term. If you think for any shortcut way to ace Google and rank in 1st page then please remember that each and every time Google comes up with any idea for update, it is a war against you. And you think that you can win against it. You are so wrong. Fighting with thousands of sharks under water with a knife. You keep some tissue in the pocket and get ready wipe your tears with it.
I am not saying that Faster ranking is not possible but i meant that easy ranking days are over. Now the are 2 things we are really worried about:
Never get hit
Methods of getting faster result and stable ranking:
“Ranking high and never get hit” plans are approximately the same. The main concern or the key of success for ranking is the quality of content in your site and also the content of the backlinks’ pages.
For creating a good quality content, you have to make use that they are 100% unique, 100 ralivent, 100% grammer error free, 500 to 1000 words, having 2 to 3 keywords straight in the article and very common key phrases. You can rock the party of Google if you can write the content by your own with good, easy, interesting language. Another very important concern about the content is the language. 3 thing must come to a single point language of the site, language of the keywords and language of the content which is carrying your site’s backlink. Always make sure the 1st tier of you site must come from unique article. And never ever forget about the quality of the article of you tier-1.
Good decision about your keywords can bring more success beyond of your idea. While keyword selection, do not focus only in Search volume. There are many other factors about keyword selection. Keyword suggestion is not same for every person. It is like a medicine given by doctors. Never have a common solution. Think about a marketer whose target is to sell a product with a value of $5000. Now please think about the number of people who sits in front of pc for finding a product whose price is $5000 and who is ready to buy that? In this case high search volume will never help you to win this game. Here you have to find a specific keyword whose search volume can be zero or minus something which does not matter. The main target is to wait for that person who need that product for real and search that keyword for buying to find you for buying. It is just a big whale to take out from the ocean. What is meant is to understand the purpose of your site. Do not just through the net in the blank water. Thousands of throwing will never get you a fish. On-page SEO
After your keyword research is done. 100% avoid your keyword to use it as you page title, url name. This is the common mistake people make most of the time by using the keyword as page title and url title. It is also called over optimizing. Creating unnatural links are not the only one way to make the SEO over optimized. Using the keyword too much in the content is also included. Now it is time to complete the on-page SEO. Meta tag, meta description, meta title etc. Yaa! now its Backlink building time!
Never ever go for a backlink building strategy of your tier 1 by software. If you do then it might give you a very good result initially but it is not wise for a long run. Build a strong tier 1 with 100% manual link build strategy. It is really important make your site authority and also the tier 1 authority.
For this reason, we brought a Link Wheel Pyramid Strategy for you. 🙂
The strategy description is given below:
Try your level best to make it manual if you want to stay safe for future. I am not saying that tool using strategy like our Normal link pyramid is not safe. It will work well and boost your rank high but do not forget that we are still planning to stay safe in Penguin: 4.0, 5.0, ………….., Penguin ∞ (infinite). We are still protected in front of any kind of Google’s hungry pets of its ZOO. I almost forgot about the very very important thing to mention. While giving support to our clients, they ask what is the PR of the site where we create backlinks. Mark my words, PR is dead a long time back. Google is not updating the PR anymore. It is the generation of Domain Authority (DA) and Page Authority (PA). Did SeoPez stepped in their own trap by mentioning PA and DA. Trust me, we already put the PR to R.I.P. Now our database is also based on PA and DA. Tier-3, which most of the people does not even care. But trust us, we care about any backlink point at your any of the tiers. Although they are tier 3, they are not spammy. Many of the backlink builders use this tier-3 straight to their money site to boost. But we are not 1 time service provider. We are the one who wants your success more than you and more tensed then you about getting hit. Cuz your success is our Business.
Tier-4 is just a blast to tier-3
Now it is time to call Google and tell “catch me if you can”. Are you scared to give a call? Please don’t because if Google wants to hit you then he has to wipe the entire database. Still do not trust me? Just try it once. Then you will also admit.
If you did not follow the entire strategy yet then mind it that you just dodged a bullet of Google. Next time he won’t miss you.
If Google police comes to you and give a ferocious look just show your ID. They will never put you in jail.
It is really a serious matter that there is no recovery from Penguin! A discussion raised around thewebmasterWorld that no site can return after the penguin hit. There won’t be any bulk recovery and also you will never be able to recover your rank back after the update. It is not to make a very bad news for SEO but after this big degradation of the website is becoming a real fact for 1000s of people.
One year has passed since Google brought the penguin update. Until now, there are very minor number of sites which could heal from penguin hit but majority of them are due to brand favoritism by Google. Among thousands of webmaster, many tried their level best to bring their position. But most of them could not return to their previous station.
According to the reports of Webmaster World, repairing the situation became worse than getting better. It has been observed that after the penguin hit the number of traffic decreases to straight horizontal line in the analytics. If you add thousands of very high quality backlinks to your penguin hit site, it won’t move a decimal point from its position.
What would it indicate if none of the sites returns? Is there any path in the algorithm in Google to get it back? If the answer is no, then what can be the reason? If this is a dead end then what can be its nxt option? Is there any gate way or guide line for SERP movement although you got a shot by the Penguin?
Tedster (Webmaster World) believes that the sites which have spent money for conversion optimization have fared the best post-Penguin.
“However, there are a few hit sites that have recovered – definitely not many, and especially not e-commerce. The successful approaches I know about always seem to include a focus on conversion optimization rather than traditional SEO methods. Focusing on the user experience with a strong value-add for the visitor seems to make a big difference.”
He would be right up to a curtain limit. The level of visitor might be zero in the initial stage then how is improving conversion going to make much of a difference. Someone else from the WebmasterWorld thread said that he has been working for improvement of conversion for an entire 12 months but nothing changed for him. So, the question still pop up that does the conversion optimization brings any visible changes? Is there possibility for recovering it?
Note from Moyed: The only one way to get back to the position is walk with the algorithm and wait for Google to restart the algorithm. The very important factor to understand that what changes should be made? Because the algorithm went through updates several time already with Penguin. We are assuming a new update recently this year, a big update, but it is hard to say, when? You will really get amazed to hear that there are many people came to us after the penguin hit. And we suggested them to use our Best Link Pyramid service. Some of them came back to the Google page and also back to their business! You may check some testimonials here.